From Taylor Swift Tickets to Venture Capital: Navigating the Challenges of High Demand and Limited Supply


On November 15, 2022, a staggering 14 million people flocked to Ticketmaster with the hope of securing a ticket for Taylor Swift's Eras Concert (Revell, 2022). It was a scene of chaos, with thousands of fans eagerly waiting in line, all competing for the limited number of tickets up for grabs. With such high demand, [...]