Insight2021-01-19T19:37:52-06:00

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20thApr, 2021

How a $2.9M Tweet is Paving the Way for Creators to Monetize Their Work

By |April 20th, 2021|Industry Trends|

        You may have seen headlines recently about a digital creator's collection selling for $70M, a video-game gif with a character named Nyan Cat selling for $500k, or Jack Dorsey's first tweet [...]

9thApr, 2021

Welcoming Kyndoo, a platform driving real commerce through real influencers

By |April 9th, 2021|Portfolio Companies|

We are ecstatic to announce Atland Venture’s investment in Kyndoo, participating in their $1.5M round to accelerate their product roadmap and capitalize on their already stellar offerings. The Pitch Kyndoo is a data company that [...]

18thFeb, 2021

The Proliferation of Moving Out Of Home (MOOH) Advertising Analytics

By |February 18th, 2021|Industry Trends|

The advertising industry is undergoing exponential change. The out of home (OOH) advertising industry has consisted of stationary billboards, transportation vehicles such as bikes, scooters, cars & busses, and other permanent assets in shopping malls [...]

2ndFeb, 2021

The Role of Personal Preferences in Venture Capital

By |February 2nd, 2021|VC Reflection|

Venture capitalists are continuously looking for innovative companies and products that span across all industries: from fintech companies to consumer goods; some pique interests more than others. As a student studying finance, a core lesson [...]

18thDec, 2020

Brief Summary Adapted From Venture Deals: What is a Term Sheet?

By |December 18th, 2020|VC Reflection|

In essence, a term sheet is a legal document that outlines the transfer of capital from investors for equity in a company. This process happens seamlessly every single day on your favorite stock exchange. Gen [...]

14thDec, 2020

Angel: How to Invest in Technology Startups by Jason Calacanis

By |December 14th, 2020|VC Reflection|

I recently finished reading Angel by Jason Calacanis and did not realize how impactful it would be. I started to realize how truly passionate I was about entrepreneurship/startups and started respecting the work in a [...]

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